Market Access North America






Research Services

RESEARCH SERVICES

Types of Research:

  • industry research
  • market research
  • competitor research
  • work force skills and availability
  • North American government programs and regulations
  • develop industry database.

Partner Search identify potential:

  • agents or distributors
  • cross-marketers
  • manufacturers under licence
  • assembler-distributors
  • R&D partners
  • customers
  • sources of technology
  • acquisition targets

RESEARCH METHODS

Primary research:

  • phone calls
  • personal visits
  • phone, mail and internet surveys
  • trade show visits
  • focus groups

Secondary research:

  • commercial databases
  • internet
  • printed directories & publications

Planning for Market Entry

STEPS

  • Conduct strategic planning session with client executives.
  • Develop marketing & business plans for the North American market
  • Logistics planning.

Partnering Services

DESCRIPTION

  • Low cost, four-part process to find and introduce strategic partner companies.
  • Tailored to small and medium-sized enterprises.
  • For target-country work, Market Access North America uses experienced local consultants who know the industry and the country.
  • Each part has a fixed price.
  • It is up to the Client to decide whether to proceed to the next stage.
  • Benefits will be achieved by the Client even if the process stops short of the final stage.

Part 1: CLIENT STRATEGY REVIEW

  • One day visit to Client company.
  • Market Access interviews management team.
  • Review of business plans and product or service brochures.
  • Market Access also presents Strategic Partnering concepts and provides workbook in the Strategic Partnering process.
  • Market Access will prepare a short report.
  • This will identify advantages and disadvantages of proceeding further
  • If we feel that Client is not yet ready to proceed further we will suggest remedial actions.

Part 2: DEVELOP CLIENT'S PARTNERING REQUIREMENTS

  • Market Access helps the Client company specify its alliance objectives.
  • Market Access then helps develop a statement of these objectives and an accompanying presentation for use in identifying potential partners.
  • The full information is confidential to selected potential partners in Part 4 of the process.
  • However, part of the information will be circulated to potential partners in Part 3.

Part 3: SEARCH FOR POTENTIAL PARTNERS

  • Market Access undertakes to complete this part within 3 months.
  • First, we identify or introduce the Market Access partners/associates who will carry out the search in the target country or region.
  • Market Access will search the industry in the target country for suitable partners.
  • Identify a short list of potential partners.
  • Market Access speaks with short-listed companies on the basis of non-confidential information only.
  • Report discussions to Client.
  • If unsuccessful, Market Access will identify problems that have made it difficult to find potential partner(s). We will work with the Client to amend the requirements, if possible, to increase the probability of success.

Part 4: INTRODUCTION TO POTENTIAL PARTNERS

  • The Client company considers all the potential partner profiles. The Client then decides which potential partners should be approached.
  • Target company(ies) are asked to sign an agreement that all information will be treated as confidential.
  • Market Access will arrange and facilitate the meetings.
  • In each case, the two sides examine each other's requirements and decide whether to proceed on full or limited basis.

FURTHER SERVICES

Market Access can provide several further services to help the start-up and continuation of the partnership.

These include project management, facilitation of meetings between the partners, organizing partnering arrangements, negotiation of formal agreements, advice on technology transfer arrangements.

Focused Trade Missions

  • Similar to Strategic Partnering Service, but for groups of companies, rather than individual companies.
  • Focused process, where preparative work is carried out in the target country.
  • Per company costs are reduced by restricting the front-end consulting. Company profiles are produced by the client companies themselves or by the association.
  • For a mission of ten companies, per company consulting cost can be lower than the costs of air fares and accommodation.

Corporate Presence Services

CORPORATE PRESENCE IN NORTH AMERICA

A basic monthly fee of £100 includes the following (note: billed in advance in 6-month increments):

  • Business address and telephone number. Your telephone line will be answered in your company name. (If required, simple sales and support questions could be dealt with in our support office, or can be patched through to your number in the UK, for expert assistance - see below). Your customers would have no reason to believe that their call was being answered outside their own country.
  • Messages may be received in your voice mailbox 24 hours a day, 7 days a week. You can access these worldwide.
  • Includes use of communal fax number to receive faxes from customers.
  • Fully equipped furnished executive offices and conference rooms, for use during personal visits, for limited periods arranged in advance. (Up to 3 hours free of charge. For longer periods, see below).

Further services are available, based on additional per service charges (billed monthly):

  • Mail receiving and forwarding: postage + £3.50 handling fee
  • Secretarial word processing £25 per hour
  • FAX handling £1 in, £2 out
  • Copying 10p per copy
  • Free phone (800) number £22/month + cost of calls
  • + £50 set-up fee
  • Private offices and conference rooms £20-30 per hour
  • Furnished offices (full-time) £450 to £900 per month
  • Lead Management (fill request, Please enquire for prices
  • produce letter and reporting
  • We can also arrange for customs clearance, storage and onward transportation of your products in North America. Also, order fulfillment from stocks held in North America.

Incorporation and/or business name registration can also be arranged. This would cost about £400 for professional charges, plus government fees which vary with the jurisdiction where the business is to be registered.

Other Services

Through our specialist associates, we can provide advice on your North American bookkeeping and accounting needs, US and Canadian immigration law for business visits or employment, incorporation or business name registration, intellectual property protection and the financing of your sales in North America.

Our financial associates can in some cases find sources of capital or operating finance for your operations in North America.